Happy Mother’s Day is one of the most well-liked events all over the world. Either you live with your mother or live far away, presenting her with a gift and recognizing her love and lasting efforts are her right.
It is a common phenomenon that people love flowers, but women like it more.. Nothing can demonstrate your love for your mother more extensively than fresh flowers bouquets of boxes. Can you choose between the random bunch of roses or delicately made bouquet? Well, both are important but a well-set bouquet leaves make long-lasting effects. There are many people who understand this and buy flowers for their mother on the event of Happy Mothers Day.
The most important sales-oriented day in the Gift and floral industry with sales higher than all other important days is the Happy Mother’s Day. If you are a florist then you can follow the below activities/strategies to make your Happy Mother’s Day a big sale day.
Flower Marketing:
Flower Marketing on the Mother’s Day is a vital step for prepaid order bookings. You need to think again, if you consider that marketing this is so early and not much effective. There are many customers who want to order something thing unique and different so marketing is most effective tool. Moreover, you can offer some coupon code to attract the customers.
Pre-Planned Flowers & Supplies:
Being a florist you will have to make sure to pre-order the sample flowers and supply for the forthcoming Mother’s Day. Mother’s Day event is all about the fresh and beautiful flowers that is why you will have to order bloomy and cute flowers instead of regular one’s. You should also have some unique vases, baskets and boxes for upcoming events. Furthermore, make your customer happier you can give them a complementary cards, candles or chocolates.
Knowledge of New Flowers:
Like any other field you will have the knowledge of different types of flowers and all the new trends. Please do not forget to list the flowers with price tags and display it where it is easily accessible to the customers. Also, gave knowledge to your staff about all the offers and strategies to attract the customers.
Prettify Your Flower Shop/Stall:
A proficient florist always crafts his flower shop pretty because good visual appearance always attracts customers towards purchasing. Your flower shop must be beautifully decorated so it appeals customer senses. You can also display and have a attractive front window that symbolizes Mother’s Day present.
After a hectic schedule, you will surely have to plan a treat for your employees as without them this work will never be possible and pay a little gratitude to them. A simple flower bouquet is enough to present on Mother’s Day but by little effort, you can make it special to them as well.